For several days this video has been going around the social networks causing outrage and revulsion towards the two people who appear in it insulting a woman for breastfeeding: "the breasts are not displayed, this is done at home", " there are children, ma'am, "are some of the pearls that we can hear until the mother, already tired, ends up leaving so she does not have to hear any more bullshit.
The reality is that it is a representation, a fake video whose mission was to viralize, run from computer to computer and be seen by the more people better to try to sensitize people to a reality, breastfeeding, which in some countries is being a minority, such as Mexico, which is the country in Latin America where it is least exclusively breastfed (that's why the video has created it Unicef Mexico).
The campaign is called # SíaLaLactancia and, as I say, it has the mission to normalize breastfeeding, to show people that breastfeeding your baby is natural and, ultimately, to create debate about breastfeeding in public.
For this they publish informative talks about breastfeeding for the population of Mexico where they will talk about breast milk, how to recover the weight of a woman who breastfeeds, how breastfeeding helps reduce postpartum depression, etc. These are talks that will be given at the United Nations Information Center.
Is it the best way to promote breastfeeding?
The first time I saw the video, I didn't like it because of the poor education of the couple that reprimands the mother for her way of acting, but I also didn't feel it was something that happened often, at least not at that level of impudence, because no I have never seen so much vehemence against a nursing mother. I felt it far away, both from the accent of the protagonists and from seeing something that, I think, in Spain I would hardly see, not because of the message, but by the ways.
Of course, there are people here who look at each other or in a more or less subtle way tell you that you could breastfeed elsewhere, but luckily they do not reach such a level of impudence. Perhaps in Mexico this does happen and there are women and men capable of insulting a woman for breastfeeding her baby in the street, although I have my doubts.
Once I knew that those responsible for the video were from UNICEF everything made some sense, although I thought the same: well to be UNICEF, go more insulting video. So in an area where breastfeeding rates are very poor, I don't know if putting women breastfeeding on victims is the best strategy to raise public awareness about breastfeeding and how important it is for babies to receive their mother's milk.
What do you think? Wouldn't something more informative, correct and less controversial have been better?
